Flam is an AI-native content format company building the next generation of interactive and immersive experiences. We are transforming how brands, businesses, and consumers interact through AI-powered visual experiences and innovative content formats.
Backed by leading investors, Flam is working with some of the world's largest brands to redefine digital engagement and create richer, more interactive experiences.
Role Overview
We are looking for an experienced Regional Head – Government Sales to lead and drive government business across Delhi, Mumbai, or Bangalore. The role will involve building strategic relationships with government departments, ministries, PSUs, public sector organisations, and other government bodies.
The ideal candidate should have a strong understanding of government procurement processes, tendering, institutional sales, and the ability to navigate complex stakeholder ecosystems. You will be responsible for identifying business opportunities, driving strategic partnerships, building a strong regional pipeline, and owning end-to-end revenue generation.
Key Responsibilities
Regional Business Leadership: Own and drive government sales strategy, revenue targets, and business growth across the assigned region.
Government Relationships: Build and maintain strong relationships with senior government officials, ministries, departments, PSUs, state governments, and other key decision-makers.
Strategic Partnerships: Identify and establish partnerships with government bodies for deploying Flam's AI-powered interactive content solutions across relevant use cases.
Business Development: Identify new opportunities, develop regional sales pipelines, and drive large-scale government projects from initial engagement to closure.
Tender & Procurement Management: Lead government tendering processes, RFPs, RFQs, GeM procurement, empanelment, and other government procurement procedures.
Stakeholder Management: Engage with senior bureaucrats, department heads, procurement teams, technology leaders, and other relevant stakeholders.
End-to-End Sales Ownership: Manage the complete sales lifecycle, including lead generation, presentations, solution positioning, commercial negotiations, proposal development, and deal closure.
Cross-functional Collaboration: Work closely with internal product, technology, marketing, and leadership teams to align solutions with government requirements.
Market Intelligence: Track government initiatives, digital transformation projects, policy developments, and emerging opportunities within the assigned region.
Revenue & Pipeline Management: Maintain accurate sales forecasts, monitor pipeline health, and consistently achieve business and revenue targets.
What We Are Looking For
15–20 years of overall experience in government sales, institutional sales, enterprise sales, or business development.
Strong experience in selling to Central Government, State Government, Ministries, PSUs, Smart Cities, or other public sector organisations.
Established relationships and networks with senior government officials and key decision-makers.
Strong understanding of government procurement processes, tenders, RFPs, GeM, empanelment, and government contracting.
Proven track record of independently driving large-ticket government deals and strategic partnerships.
Experience in technology, IT services, SaaS, digital transformation, AdTech, AI, or enterprise solutions will be preferred.
Strong commercial acumen, negotiation, presentation, and stakeholder management skills.
Ability to independently build and scale the government business in the assigned region.
What Makes This Role Interesting?
Opportunity to build and lead Flam's government business across key Indian markets.
Work with an emerging AI-native platform transforming digital engagement and interactive content.
Drive strategic partnerships and large-scale technology-led initiatives.
Work closely with the leadership team and take ownership of a high-impact business function.