Flam’s latest AI innovation, Fandom, is revolutionizing the way we engage with brand advertisements. This Mixed Reality camera allows users to capture memorable moments with their favorite stars, turning these interactions into shareable User Generated Content (UGC). As a result, Fandom is poised to drive UGC engagement to unprecedented levels.
The recent OOH ad campaign with Axis Max Life Insurance Limited demonstrates the power of Fandom. By blending Mixed Reality and cutting-edge AI, it delivers seamless, hyper-realistic experiences that connect audiences more deeply to the brands they love.
Central to this groundbreaking technology is Harmonisation AI, Flam’s proprietary AI engine. This advanced system ensures that every interaction feels natural, immersive, and visually stunning. For both brands and fans, Fandom represents a new era in digital advertising—one that emphasizes creativity, personalization, and authentic engagement. With Fandom, Flam is setting a new standard for how brands and audiences interact, creating a dynamic space where technology and human connection converge.
